Now that my son is getting into a somewhat regular nap and bedtime schedule, I’m finding a bit more time to make jewelry - 30 minutes here and there where I can be reasonably sure I won’t be interrupted - and I realized it’s been a while since I sat down and thought about where my business is headed, what my goals are as an artist/crafter, and all that stuff that affects what I make, what I sell, and whether or not it’s profitable.
The other night after my son went to sleep, I sat down with a glass of wine and my journal and did some freewriting about what my ideal business would be like.
I helped clarify a few things for me: namely, that I’m in this business because I love making jewelry, so I should focus on making jewelry that I love above all else. Sometimes when I worry about the bottom line, I get trapped into thinking about what I make in terms of whether or not it will sell, or whether I can make multiples of it. And that can be very stifling, creatively speaking.
So, about halfway through my glass of wine, I decided no more making things that bore me just because I need a sale. No more worrying about the end result when I’m designing, since I can always take jewelry apart and use the parts in another way if it doesn’t turn out as fabulous as I envisioned.
And for some reason, all that daydreaming about the perfect jewelry business gave me a really interesting idea for a new series of jewelry, and I started sketching and freewriting about my design ideas. It was one of my most productive on-paper design sessions in…well, at least a year I guess. I got so excited about trying out my new ideas that I got out some wire and tools right there on my bed and started working on a few prototype pieces. They looked primitive, freeform, unique, exactly what I had envisioned. I was so excited I had to watch TV for an hour to get tired enough to go to sleep - something that hasn’t often happened since I became a mother!
Who would have thought a half hour of brainstorming about my business would inspire the best new design idea I’ve had in ages?
This is exactly why I have a hard time answering when people ask where my inspiration comes from. I really never know where the next idea will come from. But I’m thinking I should do some more business planning sessions if it leads to ideas I can be so excited about!
Stay tuned for photos from the new series! They aren’t done yet, but a few are close…

October 8th, 2008 - 6:35 am
I think you really need to create your designs from your heart, if you really love to make jewelery, I find you have to make something that you enjoy, and that you are proud of. Yes we all want to make a buck or two, but I know that when I am concerned about the final price of an item… being affordable, then it limits me to what I can do with that piece! When I just create from an inspiration,with no limitations, it turns out so much better!
October 8th, 2008 - 7:00 pm
It is exciting to hear about your inspiration. I love reading about other people’s creative process. I was just blogging recently about how I felt I was getting into a drudgery making the same scarf design over and over since I knew I could sell it. I got some inspiration from others to try some different things which made a big difference for me.
October 17th, 2008 - 6:24 am
Thanks for the comments! I totally agree with you Susan. Lenox Knits, I also love reading about other people’s creative process. It’s fascinating to see how other people work.